Report: 60% of Companies Lack a Comprehensive
Review Management Strategy
In 2018 . . .
- 98% of consumers searched online for local businesses - this includes you, your spouse, your family, friends, kids and most of all, your real and potential customers.
- 92% looked for and read reviews before making a decision - if you're in the 8% that didn't, you're really kind of missing something everyone else is doing . . .
- 89% said reviews were #1 factor in purchase decisions - full stop. This is what you REALLY need to pay attention to as a business owner. Reviews directly correlate with PURCHASES. Which means your revenu. Which means your bottom line.
- Nearly 70% of consumers said they trust online reviews as much as referrals from close family and friends - think about it. New customers trust your old customers as much as much as they trust their closest relationships to advise them in making decisions about buying from you or paying for your services. It makes perfect sense.
. . . yet, the majority of businesses neglected any type of review management in 2018!
You're LOSING BUSINESS every minute you are not making online reviews THE VERY CENTER of your customer service strategy.
You're LOSING BUSINESS every minute you are not turning your HAPPY CUSTOMERS into the REFERRAL ENGINE for NEW CUSTOMERS.
But there's more . . .
Since the MAJORITY of your competitors are NOT DOING THIS EITHER . . .
I repeat . . . THE MAJORITY OF YOUR COMPETITION is STILL MISSING THIS . . .
You still have the opportunity to GET THE MOST POWERFUL EDGE on all of them.
You STILL HAVE THE OPPORTUNITY to get there first, and leave them forever unable to catch up!
This is why I encourage you to ACT TODAY.
If you don't, sooner or later, YOUR COMPETITORS WILL.
Sooner or later, one or all of your competitors will figure this out as well.
They'll learn it from another marketer like myself . . .
They'll get frustrated and do the research themselves . . .
Eventually, they'll just figure it out by searching themselves online . . .
. . ."This one, that one, the other one in my field . . . has 365 positive reviews . . . and I have 1."
I started as a marketer with Google maps, when nobody understood how powerful it was . . .
Eventually, EVERYONE figured it out.
The competition today is immeasurable in comparison to when I started in 2009.
It will be the same with reviews.
And ALREADY it's starting go there . . .
But while 60% still haven't figured it out . . . TODAY is the time to get started.
TODAY is the time to say "I am the business owner who is going to get in earliest on this."
And reap the benefits, for years to come.
Look . . .
If I may use "colloquial vernacular" . . .
I don't like selling shit that don't work.
Don't be the business owner who says "I wish I would have taken this seriously only a few years ago."
Reviews are a MAJOR part of your business's success and growth. The data make that CLEAR.