- Keyword Research (Market Analysis)
- Essential "On Page" Website Optimization (Meta Data)
- Ongoing SEO "Off Page" Optimization Services (Links Building)
- Content Development (Writing, New Pages)
- Local and PPC Landing Pages
Everything we do is about quality, efficiency, lowering costs while maximizing returns.
Basic On-Page Website SEO
Search engines look for specific information about your web page the displays in search results.
Since the beginning of the internet, HTML and other scripts have allowed for certain codes to be built into web pages that would allow search engines to find and index them properly. Generally this is known as the meta data; literally this means special "data about the data" or data that tells search engines what your page and website is about. Optimizing (and even just completing) the meta data features of your website is generally the first essential step to good search engine optimization. It will also go far to make any and all further steps the most worthwhile. Past the meta data, an array of other factors (many far more technical) can create (or harm) good on-page SEO and affect how both search engines and users understand your pages, how quickly they do so and how accurately. In essence, optimization is about helping you website fulfill it's maximum potential.
Advanced SEO: Content Development
Even with all the meta data and other essential SEO features fully optimized, your website still may be lacking in content that search engines will find makes you significant in your field - that is, either as relevant or more relevant than your competitors. Content development for your website can be as simply as adding a few good paragraphs of text or as complex as adding new pages, photos, videos and more. We are capable of offering whatever is needed to help you get found.
Targeted Conversion: Local and PPC Landing Pages
Click to enlarge.
A "landing page" is generally a specific page where visitors "land" via link in search results, sponsored ads or from other websites. Local landing pages are pages added to your website that will help you get found in more local or "geo-targeted" searches where you do business. For example, if you are a roofing company in Portland, Oregon, you likely also do business in surrounding communities such as Beaverton, Tigard, Oregon City, etc. A local landing page can help you get found better in searches involving those specific communities. If you're using or planning on developing a sponsored, pay per click (PPC) ad campaign, it may be useful to create a specific page for ad users to land on in order to maximize the conversions you are targeting, whether it be sales, sign-ups, phone calls, etc. We can help in developing these types of landing pages as well.
Ongoing Off-Page SEO: High Quality Link Building
Once your website has reached its on-page SEO potential it's time to start working "off-page" in the various aspects of ongoing SEO that will get you to and keep you at the top. Generally, on-going off-page SEO services come down to one thing: building quality links. All links are not created equal. But no matter what your field of work, your goals or target audience, we have the resources, the skills, the knowledge and the care to help you get the most out of your website raking long term.
Keyword and Market Research
No matter what your needs or goals, all good SEO begins with solid keyword, market and demographics research. This involves finding out exactly what people are searching for, where, when and how often and in turn targeting the most beneficial choices to help you get the most out of your SEO campaign.
Websites are not simply about global e-commerce and connecting with people half a world away. For the vast majority of businesses it is ever-increasingly about connecting with potential customers within easy driving distance or maybe even a few blocks away. In the 21st century, 98% of consumers are using the internet to find the businesses they are looking for in their own city or town. Being there (i.e. having a presence on the internet) is a start. But being found among the top results - where most people stop searching - is what will make your internet marking ventures successful. We are highly skilled and experienced in the new and emerging field of local SEO and understand how local listing will interact with your website and the reverse for optimal performance.
Why Choose Us?
Having been founded as a company at the height of the Great recession, everything we do is about quality and efficiency, lowering costs while maximizing returns. It's common in the SEO industry to say that "it's not our job" to make you money, only to get you ranking in search results. Everything after that is up to you. While there is some truth to this idea, I also find it a little short sighted. I trust that you know how to run your business. So in my mind, taking an active interest in what will make your business prosper is exactly what will make my services worthwhile, will keep you as a client long term, and also lead to your referrals. To me this is a much better strategy than holding your credit card hostage until you have to contact your bank to cancel the monthly auto-charging ( . . .and even then it sometimes doesn't stop). I currently do require contracts and opt only to rely on your success to keep you coming back for more. That's the type of company I would want to work with, so that's the type of company I offer to you.
There are an array of varying factors across websites, domains, content management systems, search markets, fields of business, etc. that all play a hand in the cost of good SEO services. A consultation and analysis is needed in order to determine what the cost of our services will be to you. Contact us for a free analysis and quote. We charge mostly for our time only and will be flexible according to your budget and needs. Estimates will most often be based upon:
- the number of web pages to be optimized
- the difficulty and time involved in each task
- your goals and needs
- market competition, difficulty and time involved in achieving success
- other varying factors.
SEO with your CMS
We can perform on-page SEO through FTP, and are experienced with many popular content management systems (CMS) including . . .
- Website Baker
- Weebly and more.
Contact Us for a Quote and Analysis
Timothy J Melody Web Design SEO
Las Vegas, NV